Google Search Update will help you target your results


Google has long offered power users the ability to control their search results by adding prompts to their search terms. We’ve published a few guides showing you how to improve your Google search results. Now it looks like Google will increase a particular search prompt because the company has has released details of an update that will affect the use of quotes in your search terms.

Adding quotes around certain words and phrases in your search terms tells Google that you only want to show pages containing those exact words and phrases on the page. However, as search has evolved, Google now offers snippets of information from certain web pages directly on the search results page, Google is now looking to adjust the quotes search feature to work with snippets as well.

The update will fit the text snippets displayed in Google search results around the text you’ve included in quotes. This means that you will be able to see the context on the page where your key search term or phrase is used, which should allow you to make a better and more informed decision on which search result to select. Google is will also display quoted text in bold to make it even easier to spot in the snippets displayed in your search results.

Even so, Google says it’s probably best to use the regular search function first and then focus your search attempts more afterward if you couldn’t find what you were looking for. The search giant says:

“Using quotes can certainly be a great tool for power users. We generally recommend doing any natural language search first without resorting to operators such as quotes. Years ago, many people used operators because search engines sometimes needed extra guidance. Things have since evolved, so operators are often no longer needed.”

It is therefore a neat little tweak that could help improve your Google search results and makes it easier for you to find what you’re looking for. In other Google related news, Google Maps on Android is getting an exciting new update.


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